III. Hillary for America
![](https://freight.cargo.site/t/original/i/de1f274dd1b79bd1e648ddb801437ef5d0fe858011d323be8dfd59f16cb14808/The-Feed-Homepage-1.jpg)
Hillary for America — June 2016 to November 2016.
For the Hillary Clinton campaign, I co-led Content and Social design, specifically focusing on the campaign’s publication, The Feed. The Feed was the first of its kind for a presidential campaign: publishing hundreds of original posts — policy explainers, current event articles, and photo essays on hillaryclinton.com.
You can find more of our team’s design work on a site we created.
Select work below. ︎︎︎
Campaign Visuals
Through cover art for The Feed’s campaign-focused content, our goal was to effectively communicate our candidate’s policy goals and ideas, and to highlight her qualities — tenacity, engagement, and warmth. We did this with using a simple, graphic illustration style, bright photography, and type-driven cover art.
I created cover art, photo edited articles, and designed inline assets for the articles themselves.
![](https://freight.cargo.site/t/original/i/6b3a8836bd194f819e0abbd36f908a446e834c83c491102d36f512bccbbd0be7/az-republic-inline-feed-cover-1400x600.png)
![](https://freight.cargo.site/t/original/i/fa49b76c7b34874618663e5cba1efcf3b17fdac8c02e46ea767c0852ab7e1a3c/voting-explainer-feed-cover-1400x600.png)
![](https://freight.cargo.site/t/original/i/fd7d523fbd36bd86d931573b6b7deaab23ca6e3a52420a2aac077741145b6529/laila-feed-cover-1400x600.png)
![](https://freight.cargo.site/t/original/i/09b5109037eb0915af3f8a3cf0c374fcf43ea10ce3f021c42a96d9864bd25d28/letter-from-daughter-feed-cover-1400x600.png)
![](https://freight.cargo.site/t/original/i/d060778d26cb599b66c7538c5489225d20580da044dff5043bd187b99be87fa9/lgbt-endorsements-feed-cover-1400x600.jpg)
![](https://freight.cargo.site/t/original/i/baed8ebbaeb968b156d6197e25d12d9b46c7efc158962ca4ee592e3bb9d904bd/economic-feed-cover-1400x600.png)
![](https://freight.cargo.site/t/original/i/3e668e7196867c059eec3d3eeed75c8b89d8729e2759cf1c02cfe6118dfeb678/weekend-feed-cover-1400x600.png)
![](https://freight.cargo.site/t/original/i/3025ea272579d56a2127fdcb7a075c7d786229021cd63fedcb847ab0544ace46/hrc-healthcare-feed-cover-1400x600.jpg)
One of our most popular posts was a Hillary and Trump timeline, cataloging both of their life achievements from the early 60s to present day. The cyan Hillarys and yellow Donalds became a device we used again and again, from Feed posts to social graphics.
![](https://freight.cargo.site/t/original/i/dc7e38f911095a81bfdf09dba4b65e11df19307aa511e30744730fb006d8205a/The-Feed-HRC-Resume.jpg)
We used dynamic type and supporter photos to help tell Hillary’s story in articles and social media design.
![](https://freight.cargo.site/t/original/i/c7fb90d4e5f28f3aaff1eb44802c525505a6fba8d48b3732d74a2ad9e476f3d8/The-Feed-HRC-Vision.jpg)
Oppo Visuals
The Feed was our main avenue for exploring the visual treatment of Trump: our goal was to communicate the danger of his candidacy and presidency.
We did through this intense repetition, disarming collage, distortion, and uncomfortable cropping.
![](https://freight.cargo.site/t/original/i/5558b69651bd712a13a499bc8a1e1174ffd4cbb2543275ac336471e6da0d3cbc/trump-cic-feed-cover-1400x600.jpg)
![](https://freight.cargo.site/t/original/i/50a40e19d51998864bbe347e906cfe001f1fb995f4607294c6bb6d75122bbdac/RNC-day-two-feed-cover-1400x600.png)
![](https://freight.cargo.site/t/original/i/462f9963f0651870f869695688fbdb3ff05dc1724b3ae8eee50064f8d96bfc50/regrets-feed-cover-1400x600.jpg)
![](https://freight.cargo.site/t/original/i/10ed96630daa06f1b83a44f7ea9048d0d6d585d8425e5c1276ec085e8c49584a/title-feed-cover-1400x600.jpg)
![](https://freight.cargo.site/t/original/i/aa7df37ceb2c7058409ac3088394a0670061a7a82b3b1e14712d4043ae784526/rnc-trump-recap-feed-cover-1400x600.jpg)
![](https://freight.cargo.site/t/original/i/ee61a50a79366ed7a6e9bebb8bde1e59296a7e83cfb6f059bdd2337ddb75c3d6/trump-media-feed-cover-1400x600.jpg)
![](https://freight.cargo.site/t/original/i/fb036bb42edc85424226fdd0b6983f3455ca164fb2c7ce42b645ea143c4b0169/Machado-feed-cover-1400x600.jpg)
![](https://freight.cargo.site/t/original/i/6f8764c82d7f2dca4b1770df876e44bc8ae9653eaa33c12464ea3d7f939c98d3/trump-foundation-feed-cover-1400x600.jpg)
![](https://freight.cargo.site/t/original/i/36acdf72d8ba19bad63ae6db32cca43a7072de28ed1c71ceca5a892404266562/trump-tax-hike-feed-cover-1400x600.jpg)
![](https://freight.cargo.site/t/original/i/061f6d99c41748ea1077257b96ffb85ec8f30a2eedb719ca898af2a140e2732c/trump-women-feed-cover-1400x600.jpg)